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8 August 2018

The importance of Landing Pages in Email Marketing

You set your campaign goal, designed your newsletter, and sent it to your subscribers. The title of the subject, its content and your message persuaded the […]
6 August 2018

The Importance of Emotions in Email Marketing

One of the important research questions of both Psychology and Neuroscience is to identify and examine those processes that play a key role in making a […]
6 August 2018

GDPR and Email Marketing: What You Should Know!

The date of application of the European General Data Protection Regulation (GDPR) is approaching. The Regulation affects all businesses and their actions in Digital Marketing and […]